“In particular, the new Kindle Fire devices are designed specifically to drive traffic to the Amazon store, so Walmart was selling devices that were created specifically to take future sales away from them.”Īnother theory is that Apple is to blame. ![]() “An educated guess… is that Walmart dropped the Kindle because Amazon is directly competitive across their entire business,” Hargreaves told Digital Trends. Why did Walmart drop Amazon? One theory is that Amazon’s online retail business has simply become too strong a competitor for Walmart, and the company has simply decided to stop boosting a competitor’s bottom line.Īndy Hargreaves, an analyst with Pacific Crest, says he does’t “know the answer” for certain, but would bet on this theory. The smaller Kindle Fire HD starts at $200, while the 8.9-inch version starts at $300, or $500 for the 4G LTE version. Like Walmart, it continues to carry various accessories for Amazon’s products.Įarly this month, Amazon unveiled a number of new Kindle devices, including the Kindle Paperwhite e-reader, and the Kindle Fire HD tablet, which comes with either a 7-inch or 8.9-inch screen. Target became the first major retail chain to stop selling Amazon’s Kindle products back in May. A number of Kindle accessories, like covers and e-book lights, remain available. A quick search on shows offerings from Apple, Samsung, Acer, Asus, Barnes & Noble, and many others. While the Kindle lineup is no longer available through Walmart or Sam’s Club stores, a broad range of other tablets and e-readers are still for sale. The best Samsung Galaxy S23 deals from every carrier This bundle saves you $50 on a Fire HD 10 and Keyboard Case ![]() It may not be the latest model, but this iPad is a steal at $60 off
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